Autumn 2018/January 2019
3 Years Full-Time
6 Years Part-Time
1 September 2018 (Autumn Start)
1 November 2018 (January Start)
BA Hons Global Management and International Business Programme Structure
During your studies, you will have the chance to deepen your knowledge and understanding of global management theories and practices, through a problem-based approach, an intense use of case studies and team work.
Teaching is delivered via lectures and seminars, in distance learning or face-2-face.
You will be able to access reading material and video lectures in our E-learning Portal MyNCU.
You will complete introductory modules in the field of marketing, accounting, economics and research methods, such as:
- GLOBAL PERSPECTIVES & ENTREPRENEURSHIP
The aim of the module is to develop your ability to think globally and have an understanding of international cultures, while laying the foundations of entrepreneurship. In particular, you will critically review characteristics of the entrepreneur and will get a clear perspective on social entrepreneurship and management of a family-run business as a living example of entrepreneurialism in action. The course will be held in the form of lectures and seminars.
- QUANTITATIVE BUSINESS ANALYSIS
The aim of the module is to introduce you to the quantitative methods in business. In order to develop such essential statistical tools, you will experiment a variety of topics, such as descriptive statistics, probability, inference and linear regression.
- ECONOMICS FOR GLOBAL BUSINESS
The objective of this module is to provide future decision-makers with a systematic understanding of critical aspects of the international business environment, especially the basic workings of the micro and macro-economy and the roles of international trade and finance. You will soon realise the relevance of economics in your learning experience, because it touches all aspects of the manager’s life spanning from the theory of the firm to marketing.
- PRINCIPLES OF BUSINESS LAW
Organisations have variegated aspects that make them work and succeed. One of them is definitely its legal component, that nowadays has to fulfil specific requirements that take into account the business’ global focus. At the end of the module, you will have a clear understanding of legal aspects and processes related to the business. Learning about legal consequences in managing an organisation, is essential for a global manager. In order to achieve these goals, topics such as agency and torts, consumer rights and legal transactions in an international context, will be covered.
- PERSONAL DEVELOPMENT PLANNING I
This module has been designed to facilitate independent reflection on employability skills, such as team work, coach-ability and dealing with others in difficult situations, while learning more about yourself. Through a reflective approach, you will be encouraged to use self-management skills and evaluate the best techniques and styles in teaching and learning.
- GLOBAL MANAGEMENT
Organisations in the modern era face challenges and issues that are profoundly related to local and global scenarios. It is imperative for managers to recognise and understand the peculiarities that arise from managing a business internationally. The module offers a clear understanding of the contemporary thoughts in global management, and relative issues. It also provides an insight on the traditional organisational structure, and the role of managers and their human component, that is often forgotten while designing and planning strategies. These topics, along with change and innovation for the global market, will provide a solid theoretical basis for future modules, such as strategic management, design thinking and so on.
- FINANCIAL ACCOUNTING
Accounting is the common language adopted by business to understand and communicate overall business performance and financial status to stakeholders and other financial institutions. The module aims to provide all basic skills necessary to an understanding of accounting concepts and regulation. In a practice-based approach, you will learn how, from financial statements, the business financial performance measures are put in place to make informed choices and decisions in global investment opportunities.
- PRINCIPLES OF MARKETING
Thinking of management in a global perspective, marketing is one of those subjects that influence strategic planning and profoundly shape innovation processes in order for the organisation to gain effectiveness. Worldwide, several examples of the importance of marketing can actually be quoted: from Harry Potter and the X Factor, Apple and McDonald’s. From this perspective, it is easier to understand the crucial role of marketing in students’ knowledge. You will learn to recognise, evaluate and apply marketing principles and techniques in an international context, while enhancing your understanding of the complexity behind organisational environment.
Builds upon the knowledge gained in Year 1 and you will complete:
- QUANTITATIVE RESEARCH METHODS
Research methods relies on the design, the use and the reporting of the quantitative techniques on empirical business. During the course, you will learn and practice the different phases of an empirical work in business from the definition of the problem to be considered to the design and the analysis of the empirical work.
- ORGANISATIONAL BEHAVIOUR AND CREATIVITY
Understanding people in organisation is becoming a crucial part of managers and leaders in order to improve organisation’s effectiveness. Looking at different perspectives, from sociology to psychology, behaviours within the organisation are affected in several ways: from individuals, groups and by the organisation itself. This module aims to investigate how individuals, groups and structures impact on behaviour within organisations. You will learn about the ‘human’ component within an organisation, and the importance to recognise and add creativity to this process.
- APPLIED BUYER BEHAVIOUR IN THE GLOBAL CONTEXT
Buyer behaviour is the psychology of how consumers think, feel, reason, and select among different marketplace alternatives, and in such perspective it allows companies to plan the appropriate marketing strategies and, therefore, improve their performance. During the module, you will critically analyse how consumers think and select among different alternatives and to understand consumer’s needs, psychology, attitudes and learning, as well as understanding of cross-cultural factors that affect consumers’ decision-making. The course consists of lectures in which students are introduced to the main theoretical models and frameworks of the applied buyer behaviour and seminar-based sessions in which students read, analyse and comment on selected case-studies from various sub-areas of consumer behaviour.
- FINANCIAL MANAGEMENT
The module provides you the basic knowledge of financial economics as necessary to design an effective business strategy, prepare a business plan or define a merger with, or an acquisition of, another firm. The course is therefore essential not only for the development of a successful business career but also to take basic personal decision on saving, mortgage or pension plans. Through class discussion, informal study groups, and formal group projects, your communication and collaboration skills will be enhanced, while learning how managers should organise their financial transactions effectively and with integrity.
- GLOBAL BUSINESS PLANNING
You will learn how to prepare a comprehensive strategy for launching a new business either as a new business or as new business line in an existing firm through the preparation of a business plan. The course is therefore an application of what students have learned in finance, economics and management to effective decision making.
- CORPORATE RESPONSIBILITY AND ETHICS
Doing business is becoming more complex by the day, and its global environment requires a deep understanding of different cultures and approaches involved. Managers, leaders and individuals in general are required to act in respect of ethical values, and business practices must take into account complex ethical dilemmas. During this module, you will be encouraged to critical analyse the impact of shareholders’ agency theory in the long term, and evaluate the opportunity to introduce diverse ethical values in the organisation. The module also analyses the role of ethics and corporate social responsibility in strategic planning, transparency and HR practices.
- INTERNATIONAL TAX LAW
Learning the importance of tax regulations in a comparative perspective is crucial to the success – or failure – of a business. Introducing domestic tax system and the key factors in determining how to calculate business tax in an international context, you will learn to take into account different aspects of business regulation in order to plan strategies and evaluate opportunities for competitive innovation.
- STRATEGIC MANAGEMENT
In a global perspective, developing a strategic view is essential to organisations. Understanding the key issues companies face and the way they use to adapt themselves in order to dominate complex business environments, is a central aspect of managerial success. Through the development of a strategic view, you and your peers will be able to recognise threats and advantages in a specific market, and will be allowed to formulate your own strategic plans to respond to change and innovation in the business environment.
Plus, you can choose 1 of the following optional modules:
- THE MANAGEMENT OF GLOBAL TRADE DISTRIBUTION
Globalisation and innovation are reshaping modern organisations making them culturally diverse and geographically dispersed. Many companies are substantially engaged in international trade and the volumes of products traded around the world are constantly increasing. International trade can be a profitable engine for a company and requires effective management and implementation.
- PERSONAL DEVELOPMENT PLANNING II
As follow up of Personal Development Planning I, you will be given the opportunity to explore your vocational and academic experience in a safe and no judgemental environment. You will be asked to reflect on the area of management you will likely pursue as a career choice, and showcase what they have understood so far that made them decide for it.
- CONTEMPORARY GLOBAL MANAGEMENT
The module is designed for students that want a deeper critical evaluation of the current business scenarios, while evaluating contemporary thoughts in global management from a practical perspective. Through a research-oriented discussion of up to date economic and social news in the global context, you will be encouraged to share your views while building up critical thinking and a deep understanding of the importance of links between theoretical and research findings.
- QUANTITATIVE ANALYSIS FOR FINANCE
The module relies on the study of quantitative methods for the analysis of financial time series. Within this context, we consider different analytical contents as quantitative methods for statistical arbitrage and trading, and statistical models for risk measurement.
- HISTORY OF ECONOMIC THOUGHT
Knowing different economic theories is fundamental for a global manager who has to understand nature of markets, different kinds of economic agents and value creation mechanisms they will face in their activities. For this purpose, studying various schools of thought, in a comparative analysis, allows you to build managerial skills and operate within international contexts.
In your final year you will complete a dissertation, developing valuable transferable skills. You will also undertake:
- KNOWLEDGE MANAGEMENT IN A GLOBAL PERSPECTIVE
Knowledge has recently been recognised as key topic in management studies. Understanding how to properly unleash the potential of intellectual capital and knowledge resources within the organisation, is said to be the new competitive advantage of the modern era. The module is designed to provide a theoretical understanding of KM definitions and processes, in order to critically evaluate and analyse the different dimensions of knowledge management arising from human resource management, information systems and strategic management. Its link with core subjects such as strategic management, accounting, and HR, makes it even more relevant for a deep understanding of crucial management theories and processes.
- SUSTAINABILITY LEADERSHIP
In this era of rapid change and instability, managers need to be effective leaders, and in order to achieve this goal, they are required to think socially, therefore focusing on sustainable leadership. What we really need, both in business and in the world in general, is more people able to act as change agents for sustainability in leadership.
- MARKET AND INSTITUTIONS
This module provides an understanding of global financial and commodity markets, their key institutional features, and the theoretical frame of their design. The functioning of these markets underpins the effective development of any managerial action.
- STRATEGIC MARKETING MANAGEMENT
As follow up of Principles of Marketing, the module focuses on the process of developing and implementing a marketing strategy in order to achieve competitive advantage. Several key factors compete to help an organisation gaining such an advantage, and marketing is definitely one of them. The module aims to provide students with in-depth knowledge of how to identify a strategic target market, and subsequently how to create and maintain a competitive advantage that can guarantee success for the business. You will test, apply and deepen your prior knowledge in marketing principles and techniques in an international context.
- STRATEGIC ANALYSIS
Strategic analysis is an important part of company’s decision-making process. In the current complicated and challenging environment, firms need to work out appropriate strategies to create competitive advantages and successfully survive in the long-term. Managers have to fully understand macro and business environment in which their company operates and to consider all possible opportunities and threats while carrying out strategic decision-making. The aim of the module is to introduce you to the main concepts, frameworks and practices of strategic analysis. You will learn strategic tools and techniques that can be used in the global business decision-making process, while studying how organisations formulate, implement, and evaluate strategies and how firms examine different strategic alternatives.
- MANAGING THE GLOBAL CHALLENGE
Managers and leaders face everyday more complex issues related to globalisation. How can they be ready for such disrupt events? The module is designed as a final analytical evaluation of the tools, theories, practices and principles presented during the whole programme, linking that prior knowledge to actual global challenges.
The module aims to support and guide you while independently producing a piece of academic research, called dissertation. You have the opportunity to apply your prior knowledge in qualitative and quantitative research methods for business, to a chosen subject you particularly liked. A supervisor will be assigned among our academic staff, usually in consideration of the chosen subject. Formative feedback will be provided, along with suggestions for further studies. You will be expected to demonstrate your awareness of the theoretical, philosophical and practical consequences of the theories used to answer your research questions.